Intellectual property is the life blood of any organisation, and for small businesses, even more so! A strategic handling of a company’s intangible assets (e.g. trademarks, copyrights, trade secrets, and patents) can catapult small, local businesses toward greater global recognition.

However, innovation forms only half the equation in the success and growth of a business. In today’s increasingly digitalized market environment, it’s becoming equally important for small businesses to adopt measures to protect their intangible assets– whether those assets are inventions in the making, or proprietary information that keeps a small business competitively fit. As such, there are a number of key steps that can translate intellectual property protection into advantages for your small business.

Fidelity SME Forum chats to our Senior partner, Sandra Oyewole as she shares some valuable insights on how micro, small and medium enterprises (MSMEs) can benefit from Intellectual Property rights.